Historic Holiday Shopping.
A look at downtown Jacksonville’s iconic department stores. By Kate A. Hallock and Emily Cottrell. Jacksonville Historical Society Five years after the Civil War in America ended, December 25th was declared a national holiday and, by the late-19th century, the marketing of goods specifically for that holiday was in force. The holiday was celebrated with Christmas cards, stockings filled with nuts, fruit, and candies and handmade...
The Future is Here
Borowy Family Children’s Critical Care Tower By Meredith T. Matthews Photography by Michael LeGrand and Chad Baumer “The future is here.” This was the statement by Michael D. Aubin, president of Wolfson Children’s Hospital and chief philanthropy officer of the Baptist Health Foundation, when, after years of anticipation, the new Borowy Family Children’s Critical Care Tower officially opened in April 2022. The Borowy Tower serves...
What Lifts You Up?
Art With a Heart in Healthcare’s annual patient exhibition: Thru Jan. 8, 2023 My Meredith Mathews Quinalia Williams, 12 “Never Give Up” What helps you feel happy when you are having a bad day or going through a difficult time? In other words, “What Lifts You Up?” This is the question Art with a Heart in Healthcare (AWAHIH) presented to 16 Wolfson Children’s Hospital pediatric patients. Under the guidance of AWAHIH...
She Dared to Dream
Crumbling scrapbook pages yield historical insights. By Kate A. Hallock Jacksonville Historical Society During the first semester of the 1963-64 school year Jean Pope (also known as Mrs. Edgar Pope), first grade teacher at Central Riverside Elementary School, approached fellow members of the Garden Club of Jacksonville with a challenge. Would the club take on the project of designing a garden specifically as a learning tool for the...
Stand for Something, Communicate It
The pandemic upended everything about our daily lives, from how we learn to how we shop; how we dine to how we work; and how we communicate and receive information to how we think about the world. As consumer demand inundated the supply chain, a labor force flush with stimulus cash contracted. Businesses and organizations fundamentally changed their operational models to adapt to this increasingly complex marketplace. With more consumers getting information from their digital devices than ever, many companies have been forced to make a digital transformation long embraced by larger brands.
Marcom: Marketing Communications Projects 2022
Marketing communications is one of the most evident marriages of art and business in our day-to-day lives. So, the decision to create an annual Marcom issue was an easy one.
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