Quarantine Marketing
It goes without saying that the COVID-19 pandemic has changed our lives, and in many ways, the changes will be permanent. The idea that this is a fixed moment in time that is abnormal, and that we will return to normal, has ceased to be the prevailing mindset. Every sector of life has had to quickly evolve, and marcom is certainly no exception.
A Little Bird in Big Trouble
The Florida grasshopper sparrow is a home-grown Florida wonder. An extremely secretive bird that rarely flies very high, it never wanders far from its nest and it doesn’t migrate. It acts more like a rodent nesting on the ground and its odd trill call sounds less like a typical songbird and more like its namesake, the grasshopper.
The ‘Swan Dive’ Mural
In life there are certain times of mastery, when elements, people, and events conspire together to create magical intersectionality. It happened, ironically, during the COVID-19 quarantine, when people were more physically apart than together, more disconnected than connected, and with more time on their idle hands and seemingly nothing to do with it.
Remembering Jan
Jan Sherman, Arbus Magazine editor, died May 10, 2020, leaving behind a legacy of productions and prose that illustrate her commitment to the creative sector, her exacting eye, confident poise, and straightforward wit.
House of Arts
An artist is defined by Merriam-Webster as “one who professes and practices an imaginative art.” YourDictionary adds that an artist produces a creative product. “There are few companies as art-driven as we are in Jacksonville,” says John Wood, founder and CEO of Sally Industries, now known as Sally Dark Rides.
Current Issue
July/August 2020