Marketing & Communications: A Tale of Two Eras
Those drawn to work in marketing and communications are those who are looking for something different every day, and those who don’t mind starting with a blank white canvas every morning. They are people who accept the risks that come with being in an industry that is often an early economic indicator: the first to advance in good times, and the first to hurt in bad.
Branding Hemming Park
Great cities contain great places, but only in the past few decades has the “science of place” been given the same serious consideration that architects give to buildings. Placemaking is a multi-faceted approach that creates dynamic, vibrant, and magnetic public spaces. Jacksonville’s historically significant public meeting place has been Hemming Park since the city’s humble beginnings. Laid out in the early 1820s, this public...
HRO: Good for Business
As of August 2014, the Human Rights Campaign (HRC), the largest civil rights organization in the United States working to achieve equality for LGBT Americans, acknowledges 200+ cities and counties across the US who prohibit discrimination on the basis of sexual orientation and/or gender identity/ expression in both the public and private sector. The city of Jacksonville and Duval County are currently not on that list. An HRO, or Human...
Jacksonville Arboretum & Gardens: The Green Jewel of Arlington
Inspiring. If one word could describe the Jacksonville Arboretum & Gardens, it would be inspiring. These one-hundred and twenty acres in a nearly forgotten corner in Arlington inspired a fiercely determined group of citizens to realize their dream of creating an arboretum in Jacksonville with the mission of “cultivating a unique environment for recreation, education, and inspiration.” This green space is free for all guests and...
Women of Influence, Women Entrepreneurs
Twenty-one years ago Arbus Magazine began dedicating one issue annually to highlighting some of the area’s most influential and award-winning entrepreneurial women. Now, twenty-one years later, this special section continues to serve an important purpose: drawing much deserved attention to the women who change, and contribute to, our community in myriad ways. From a Jacksonville chef and caterer who has garnered a national clientele...
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