Imagine the mid-1930s. Transport yourself to the aftermath of the stock market crash that sent America spiraling into the Great Depression. Franklin D. Roosevelt took office as the nation grappled with unprecedented levels of unemployment, widespread poverty, and a financial system in shambles. As president, he lost no time in addressing the despair and hopelessness felt by more than 125 million Americans. He boldly declared “The only thing we have to fear is fear itself” in his 1933 inaugural address—words that set the tone for a groundbreaking government initiative to rejuvenate the economy and put millions back to work.
Among those unemployed millions were artists. Few expected President Roosevelt to consider the plight of creative professionals and he received severe critiques for it. Yet, the employment of artists, craftsmen, and designers, he believed, was as critical as the employment and mobilization of other industries. So, the Federal Arts Project (FAP) became part of the New Deal’s Works Progress Administration (WPA). That visionary endeavor resulted in remarkable creations, including iconic silk-screened prints showcasing the beauty of America’s National Parks. These posters, 14 in total, were not only aesthetically pleasing but served as a testament to the nation’s commitment to preserving its natural treasures– during and despite a time of profound economic hardship.
Fast forward to 1971. The historic National Park posters have faded into obscurity. Lost and forgotten until one dedicated park ranger took up the cause to rediscover these artistic treasures. Doug Leen led a passionate effort that uncovered and painstakingly restored the art. He ensured the legacy of the FAP and was inspired to design an additional 35 contemporary silkscreens of America’s iconic national parks and monuments.